Danielle Harper

Petra takes on NPA Fly-In Day, USP Forum & East Coast SoCal Dietary Supplement Consortium

Petra’s East Coast Tour What a week in DC! Between NPA Fly-In Day, the USP Forum, and the first East Coast SoCal Dietary Supplement Consortium event, I managed to fit three impactful events into one trip thanks to all of the schedules aligning perfectly. The conversations, collaborations, and people made the week so memorable. A […]

NASC Reflections

Petra’s Reflections on 2026 NASC What a joy to be back at the National Animal Supplement Council (NASC) Annual Conference. In the great revolving calendar of Alkemist event coverage, I hadn’t won this lotto draw in eight years, with my last NASC appearance back in 2018. Wow, has NASC grown since I’ve been gone. The […]

ASTA Recap

Elan’s perspective on ASTA 2026 Petra and I recently attended the American Spice Trade Association annual meeting in beautiful Palm Desert, California. Not Coachella, though arguably there were fewer complex aromatics and fewer questionable hats. While Alkemist tests nearly 2,000 plants and fungi, we have not historically played a deep role in the spice trade. […]

Psychedelics Are Entering Policy. Now Comes the Hard Part.

Psychedelics Are Entering Policy. Now Comes the Hard Part. psychedelics policy header image

For years, psychedelics have lived in the realm of conversation; discussed in research circles, explored in startups, and debated in culture. That moment is over. The White House recently announced new actions aimed at accelerating research and expanding access to psychedelic-assisted therapies for serious mental illness. It’s a signal that this category is no longer […]

Petra Erlandson: Thoughts on NSF/ANSI 173 Joint Committee Meeting 2025

Directly on the heels of SupplySide Global, I made a quick turnaround and flew to Detroit for the NSF/ANSI 173 Joint Committee meeting at NSF International’s headquarters in Ann Arbor. If you’re not familiar with it, NSF/ANSI 173 is the voluntary American National Standard for dietary supplements product quality and safety. Experts from across the industry […]

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