Report: Omega-3 Quality, Testing Methods & Techniques

3/13/15

Tests that can rule out any concerns about quality and purity exist for every form of omega-3s. As the media continues to distribute erroneous information that fuels consumer concern, companies that are vigilant and transparent about product testing will gain a distinct competitive advantage.

Elan recently authored a report on Omega-3 quality, testing methods and techniques available for download at SupplySideInsights.com.

 

Click Here to Access the Full Report

 

Report Summary
(originally published on SupplySideInsights.com):

Editor’s Take

From concerns about adulteration and contaminants to potency, peer-reviewed testing is an important tool in the omega-3 industry’s arsenal. Thanks to the work of groups such as the Global Organization for EPA and DHA Omega-3s (GOED), transparency in testing methodology and data provides a platform for excellence. These collaborative efforts position the omega-3 segment of the supplement marketplace for long-term sustainability and growth.

Takeaways for Your Business

  1. Quality testing and transparency are vital to combat erroneous negative media.
  2. The test method, sample volume and internal business model of the lab all influence testing price.
  3. Three popular peer-reviewed testing methodologies are the USP, GOED Analytical and AOAC Methods.

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